About this course

COURSE OVEER VIEW

• The Professional Certificate in Business and Digital Marketing program is aimed at creating Digital Marketing professionals. Students will learn most prevalent and latest technologies in the Business & Marketing Industry. It builds strong foundational skills in website Fundamentals, Digital Analytics & Client Management programs. 

  This curriculum have Multiple Job profiles based architecture like Digital Marketing Executive, SEO Executive & Marketing Analyst etc. In this curriculum some course are Global certification mapped, will help student to clear the exam.

  You will gain knowledge in fields mentioned below:

  • Market Research – Primary and Secondary
  • Online Reputation Management
  • Managing Digital Initiatives
  • Customer Relationship Management
  • E-commerce Optimization
  • Making Effective Presentations
  • Professional Skills & Interview Preparation
  • Client Management

PROGRESSION

After this course you will be able to enroll to other NIIT courses such as:

Digital Marketing 

Social Media Manager

ITIL